Restaurant owners and managers spend upwards of $80,000 a year hiring freelance designers just to keep their social media alive. Creating on-brand marketing content—posters, stories, promotional offers—requires tools most operators don't have time to learn, and agencies they can't always afford.
NOVA AI Campaigns changes that equation entirely. Built into NOVA Edge, it gives QSRs, smaller FSRs, and emerging enterprises an AI-powered creative studio that understands their menu, their brand, and their business. From generating on-brand images and videos with a single prompt, to launching campaigns directly on Instagram, Facebook, email, and SMS—AI Campaigns turns marketing from a cost center into a competitive advantage. No design skills required. No external tools. Just results.
Before a single campaign is generated, NOVA learns who you are.
Upload your logos, define up to five color palettes, and name each one for quick recall—your signature red for weekday promos, a muted earth tone for weekend brunch. For video campaigns, set preferred aspect ratios, durations, color tones, and visual styles from a single settings screen.
These preferences cascade into every piece of content the AI generates, ensuring what comes out isn't just good—it's unmistakably yours. Configure once, create endlessly.
AI Campaigns doesn't just work well—it feels premium. The midnight navy dark mode, fluid animations, and polished micro-interactions make it a product restaurant operators actually enjoy using.
But delight without utility is just decoration. Because NOVA's AI is connected to the restaurant's RMS—menus, sales data, item performance—generating a campaign is as simple as typing: "Promote my best-selling item from last week with 10% off on Wednesdays and Fridays." The system pulls the data, builds the poster, and gets out of the way.
AI-generated content is a starting point, not a final answer. With circle-to-edit, operators draw a circle around any part of the image and prompt a localized change—swap the background, adjust text, change a product shot—without touching the rest.
Once dialed in, the live preview shows exactly how it'll appear on Instagram, Facebook, email, or SMS—complete with auto-generated captions. Choose your channels, set a schedule, and launch. The entire journey from idea to published campaign happens without leaving NOVA Edge.
Social media feeds that look the same every week stop getting attention. Color palette editing solves the monotony problem with a single interaction.
Select any palette from the brand configurations you've already set up, and the AI regenerates the campaign with an entirely different visual treatment—same content, fresh look. Swap from your bold primary palette to something softer, or try a seasonal variation you created for the holidays.
This keeps the restaurant's social presence feeling playful and dynamic without requiring operators to start from scratch each time. One campaign concept, multiple executions, all on-brand.
